June 2018 – My Dog is a Genius

2018 June

The Frustration & Astonishment Factor.

June 20, 2018 June 20, 2018Product Ownership 0

Your favorite song comes on the radio while you’re driving. You know the one. The one single song in all of music that makes everything seem ok. You reach down and crank it up. And to your surprise, your transmission is 200 feet behind you. This is one example of…

The end user should never be surprised by what a button does.

June 19, 2018 June 19, 2018Product Management 0

But I see examples all the time of a button on the left collapsing an accordion on the right. Stop doing that. You’ve increased the Frustration & Astonishment Factor. If all the text off all the buttons on a page, your users should still have a reasonable idea of what…