Basically everything we’re involved with today is text based. One key skill I see all the time that’s lacking is the ability to consume that text and be able to retain it. I see people reading word-for-word, or moving their mouth while they read. Even if you’re not mouthing every…
On purpose I had not told my dad I left my day job until just recently. He’s 84 so he leans toward the “stick with your job and save your money” train of thought. I figured I’d break it to him over lunch, that way if he was going to…
And relate is the key word here – if you’re discussing new ideas then you need to find an existing concept for people to relate the new idea to. When I discuss SEO to small business owners they usually know that they need it but they’re not always sure why…
When presenting new ideas and concepts, nothing else is as important is knowing who your audience is. The phrase “know your audience” is an obvious cliche yet people still don’t consider it when they put a presentation together. Ask yourself this: what’s the reason people will want to sit in…
For the rest of this month I’ll be putting together a series of posts that focus on presenting thoughts and ideas in a way that people will understand and gravitate towards. If you’re a seasoned presenter then nothing here will be new. Much of the posts will be based on…
Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith
Beyond the Obvious: Killer Questions That Spark Game-Changing Innovation by Phil McKinney