Took the Weekend Off!

Ok, not entirely. I did get some work done but more importantly we went to the Grand Prix of St. Pete and met a lot of great people there. We were guests of Andretti Autosport and ExactTarget and both companies are tremendous professionals. We arrived around 9:30 for breakfast in…

Continue reading

Entrepreneur: Day 6

This is going to be quick because I’m starving. Sales Strategy and Marketing Strategy are both 90% complete. For Marketing – leverage a strategic partner’s existing market presence to enable us to get ramped up quickly. Stress the benefits to their existing customer base and how this will allow those…

Continue reading

Entrepreneur: Day 5

Planning day. And looking for real estate. A good friend of mine, Brantley Smith, is the Director of Marketing and Interactive Media at The Continental Group.  It may be some time before I actually need the space but I’ve got a really good idea of what’s out there and for…

Continue reading

Entrepreneur: Day 4

After digging through Guy Kawasaki’s book The Art of the Start again I realized I had something ass backwards. I was getting lost in writing the business plan and losing focus. In Chapter 4 Guy writes that you should write the business plan after you write the pitch. This is…

Continue reading

Entrepreneur: Day 3

With the weekend wrapping up I’m finally, back home. With all partners present and working for the entire weekend I can honestly say this much: there’s a great chemistry between us. To me, that’s the most important part – we can overcome anything but personality conflicts. They’ll rot the team…

Continue reading

Entrepreneur: Day 1

Up at 5 AM, plowed through all the emails from friends and family that were wishing me luck. As I’m writing this I’m heading for north Florida to work on fleshing out some additional opportunities. It’s 2PM. Left at 10. I think I’ve hit every Five Guys Burgers on the…

Continue reading